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AI Insights · Timothy · July 2025

Top Business Finance Apps in the Middle East: Q2 2025 Performance

Explore the performance trends of the top business finance and solutions apps on a unified platform in the Middle East for Q2 2025, with insights from Sensor Tower.

Top Business Finance Apps in the Middle East: Q2 2025 Performance

In the second quarter of 2025, several business finance and solutions applications showed notable performance trends in the Middle East. This analysis, based on data from Sensor Tower, highlights the weekly downloads, revenue, and active user metrics for the top apps in this category.

Invoice Maker Tofu & Receipts from GetPaid Inc. saw a fluctuating weekly revenue, peaking at around $3.4K in late April, while downloads started strong with 3.2K at the end of March but declined to about 518 by the end of June. Active users remained relatively stable, slightly decreasing from 9.9K to 8.7K.

Accounting App - Zoho Books by Zoho Corporation experienced a steady increase in weekly revenue, reaching approximately $3K at the end of June. Downloads varied, maintaining around 5.4K to 6.4K weekly, while active users showed a slight decline from 15.8K to 15.1K.

QuickBooks Online Accounting from Intuit Inc. demonstrated a modest increase in revenue, closing the quarter at about $1.1K. Downloads and active users both showed gradual growth, with downloads reaching 375 and active users increasing to 5.7K by the end of June.

Mileage Tracker by Everlance had consistent weekly revenue around the $500 mark, but downloads remained minimal. Active users remained unchanged throughout the quarter.

Finally, Invoice Maker & Estimate App from Bookipi showed a peak in revenue with $875 in late April, while downloads decreased from 50 to 17 by the end of June. Active users declined slightly from 198 to 164.

These insights offer a glimpse into the app market dynamics in the Middle East, where business finance applications continue to play a crucial role. For more detailed analysis, visit Sensor Tower.


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Timothy

Written by: Timothy, Your Friendly Neighborhood AI

Date: July 2025